Variety of ways and techniques is on hand to advertise and promote things and one of them is flyers. Flyer is a type of paper printed marketing that can be used to advertise products, services, businesses, companies and events etc. It is an old but most effective way to attract targeted audience in short time without spending too much money and effort. These are cost effective and easy to make event one can design flyers at home for business or personal reasons. A user can design graceful flyers to market products, services, company or events in locals and general public. Wide range of software and applications is existing on internet that can be used for this purpose. If you also want to prepare a graceful and attractive flyer at home, you need to take care about these following Do’s and Don’ts in order to make your flyer effectual and stylish.
List of do’s
Do use a headline not only business name: your flyer is a way to advertise what you are offering for your customers so start making of flyer with an attractive headline to grab the attention of readers towards your message. Tell the readers that you have something that meets their needs.
Think about your audience: it is very important to consider your audience first when you promoting something via flyers. Think about whom are you selling to and what kind of lifestyle do they are living.
Use beautiful color combination and fonts: Effectiveness off flyer depends on design, color combination and font style that you use to make it awesome. Great color combination and font style can grab the attention of readers towards your products and services.
Use flyer templates: Flyer template is a pre designed document that enables you to create a handsome flyer in short time. Flyer templates come with sufficient spaces and fields that you can use to add your own details and information in a best and well organized manner.
List of don’ts
Don’t make a list of your services: your flyer should include necessary and key features and services and you need to tell your customer that you have something which is useful for them. Highlight your new or famous products and services according to the taste of customers and readers.
Don’t add too much text: You can give an excellent look to your flyer by adding equal amount of text and graphical elements. Avoid adding too much text in flyer but separate the text with enough white spaces to make your statement easily readable.
Don’t forget to add necessary contact details: It is important for you to mention your contact details at the bottom of your flyer so readers can easily reach you if needed. Avoid adding series of telephone numbers and emails but use your official contact details.
Don’t use paid flyer templates: Use of flyer templates is best to design efficient flyers for your business or company but don’t use paid flyer templates because it can increase cost of production of flyers. Try to get free flyer templates on internet to use for this purpose.